Mike Trakalo

Mike is a social media specialist and air guitar enthusiast at Bold.

Recent Posts

10 Principles for Great eCommerce Customer Service

By Mike Trakalo on Jul 20, 2017 2:14:31 PM

What comes to mind when you think about your last experience as a customer? Did you walk away from the experience with good things to say, or did it leave much to be desired...

If your customer service sucks, it doesn't matter how good your product or marketing is. Customer service is something every company needs to get right to grow. Here's why:

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New Shopify App: Product Comparison

By Mike Trakalo on Jun 13, 2017 11:47:43 AM

Let's face it. When buying anything in store or online, one of the first things we do as customers is compare product specs. So, if you're not giving your customers the option to compare items on your store, you're running the risk of them going somewhere else to find exactly what they're looking for.

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Celebrating our client Glam Seamless on making Inc's "Top 30 Under 30"

By Mike Trakalo on Apr 26, 2017 4:52:20 PM

We can't say it enough: our merchant's success is our success. Our company mantra is to "Build the best company to attract the best people who build the best products and provide the best support and services SO THAT we can empower entrepreneurs to achieve success." 

You can imagine how thrilled we were when we saw one of our Managed Services clients land a spot on Inc’s 30 Under 30 list!

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9 Emails You Should Be Sending, But Probably Aren't

By Mike Trakalo on Jan 25, 2017 10:02:24 AM

Sending emails is the still the most effective way to stay in touch with your customers, keeping them informed, and encouraging repeat business.

Email marketing provides the highest ROI for modern day marketers.

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How One Client Made $24,498 in One Month Using Bold's Email Marketing Service

By Mike Trakalo on Dec 5, 2016 11:00:18 AM

Many growing online stores are mastering social media marketing and building communities, yet they’re forgetting one of the core marketing components of an ecommerce business: email marketing.

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Announcing the New Bold Email Marketing Service and Partnership with Rare

By Mike Trakalo on Nov 22, 2016 2:47:27 PM


Introducing Bold’s Brand New Bold Email Marketing Service


Wouldn’t it be nice to have a professionally written series of automated email flows, recommending products to your customers based on their shopping patterns, and provide them with reminders and incentives when they’re most ready to buy?

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Introducing the New Bold Insider Newsletter

By Mike Trakalo on Oct 27, 2016 10:51:06 AM

 What's new? Glad you asked!

In order to give you the latest news on the topics you're interested in and reduce the randomness of our monthly newsletter, we've decided to categorize our updates.

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Bold Joins Shopify Plus Partner Program

By Mike Trakalo on Jun 9, 2016 11:15:08 AM

Shopify Plus selected Bold as one of only a handful of companies to be part of their new Shopify Plus Partner Program!

The new Shopify Plus Partner Program will develop and grow the partner ecosystem for Shopify Plus merchants, allowing them to more easily identify, validate and engage effective and innovative digital marketing and design agencies.

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3 Recurring Orders Updates You Might Not Know About

By Mike Trakalo on May 17, 2016 3:45:51 PM

A lot of you have been asking about these features lately, so we're excited to announce they're ready for the spotlight!

Up first, you'll now be able to export your own customer data at any time! Ever needed a quick list of all your subscribers for an email campaign? Well, now you have it! You're even able to narrow it down by product, to gather a specific list of just your customers subscribed to a certain product.

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It's Here! Recurring Memberships Release 0.5.0

By Mike Trakalo on May 11, 2016 10:30:25 AM

I've got great news! We've got a brand new release for Recurring Memberships to share with you today and you're going to love it!

Let's get started with the biggest and main addition, the ability to use Stripe as a payment gateway! You've been asking about it for a while, so we're so excited it's here!

Now you'll be able to choose whether you want to accept payment via Paypal, Stripe, or even use both. The app is set up to handle it no matter what you choose.

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