Using teelaunch to run your drop shipping business

By Melanie Fatouros-Richardson on Aug 17, 2017 1:31:00 PM

Drop shipping seems like the answer to our eCommerce prayers. 

It's easy to get started, has low overhead, and lets you carry a larger amount of products than you could if you had to physically produce and stock them yourself. And because you don’t have to worry about fulfillment or running a warehouse, you can run your drop shipping business anywhere in the world with just an internet connection and a laptop.

Doesn't that sound amazing?! Sign me up.

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How to use Instagram to build your brand and make money

By Melanie Fatouros-Richardson on Aug 10, 2017 9:27:16 AM

SCHOOL OF COMMERCE: LESSON 15

60% of people say they discover new products on Instagram... 60%!

If that's not a good enough reason for your brand to be on Instagram, then you should definitely stop reading this post. If you like making sales, however, then keep reading.

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A step-by-step guide to Facebook Retargeting for eCommerce

By Bill Widmer on Aug 8, 2017 12:59:41 PM

Facebook Retargeting can bring high conversions at low costs.

Sounds like a dream, right? Yesss, I hear the marketer in me saying.

But Facebook Retargeting can be complicated. And there can be tons of questions...

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Psychological pricing: A secret sauce to more sales

By Bill Widmer on Aug 3, 2017 7:45:00 AM

The last item I bought?

A 2-pack of hand-carved Himalayan salt lamps for $22.99.

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Problem Solved: How to offer and promote free shipping on Shopify

By Aubrey Kotelko on Aug 1, 2017 1:18:17 PM


Free shipping is one of the greatest marketing tools available to an online store.

In a survey by Walker Sands Communications, 90% of people said that having an order ship for free is the biggest incentive to add more to their cart.

Not only are you helping  your customers save money, but it's an awesome way to squeeze a little extra from every sale that goes through your store by encouraging visitors to add an extra product to their cart to reach that free shipping threshold.  

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On-page SEO for eCommerce: How to optimize your online store

By Bill Widmer on Jul 25, 2017 12:10:10 PM

Did you know...

28% of consumers begin product discovery with a search engine.

And 95% of consumers click on organic listings when they search on desktop.

Fact is, SEO has the highest ROI of any eCommerce marketing campaign. Organic traffic is the best kind of traffic: Free and recurring.

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User-generated content strategies: How to build trust and make sales

By Melanie Fatouros-Richardson on Jul 24, 2017 1:49:42 PM

SCHOOL OF COMMERCE: LESSON 14

Wouldn't it be awesome if your Instagram ran itself? Or if you never had to worry about where your next Facebook post was coming from, and your engagement was sky high for every post?

It is possible, and we'll show you how!

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10 principles for great eCommerce customer service

By Mike Trakalo on Jul 20, 2017 2:14:31 PM

What comes to mind when you think about your last experience as a customer? Did you walk away from the experience with good things to say, or did it leave much to be desired...

If your customer service sucks, it doesn't matter how good your product or marketing is. Customer service is something every company needs to get right to grow. Here's why:

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Marshawn Lynch, Shopify & Bold team up to help young entrepreneurs launch their businesses

By Melanie Fatouros-Richardson on Jul 17, 2017 11:41:20 AM

This past weekend we were proud to work with Shopify and Marshawn Lynch to put on the first ever 'BEASTMODE-a-business'. The initiative helped 30 high school students from the Bay Area create and launch an online store in just three days.
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How one store made 11.5k by installing THIS free app

By Melanie Fatouros-Richardson on Jul 13, 2017 8:25:36 AM

No one thinks that one thing can make a difference: buying that one lottery ticket, trying a new restaurant, or eating that last piece of cake. But once in awhile it does! That one lottery ticket could be a winner, that restaurant could be your new favourite, and that last piece of cake could be the best damn piece of cake you've ever eaten.

And for our clients, downloading just one app made a HUGE impact on their bottom line.

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