Caitlin McVicker

Caitlin is a passionate writer who fell in love with marketing, and probably plays more video games than humanly healthy.

Recent Posts

How to sell gift subscriptions on your online store

By Caitlin McVicker on November 29, 2018


With the holidays quickly approaching, shoppers are already thinking about (and purchasing!) unique gifts for their loved ones. But as an eCommerce merchant, you’re probably thinking, too: What unique products can I offer that people will want to buy as gifts?

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Your complete guide to eCommerce shipping and fulfillment

By Caitlin McVicker on November 15, 2018

Spending time implementing the perfect shipping and fulfillment solution for your online store is one of the best investments you can make for your eCommerce business.

But if you’re familiar with just how many little details go into that, you know how difficult it can be to create that plan.

We’ve put together a complete guide to make it easier for you to decide which shipping and fulfillment options are going to work best for you and your store.

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Bold unveils six new eCommerce solutions for high-growth merchants

By Caitlin McVicker on October 26, 2018

Autumn is here, which means change is in the air: the leaves, the weather… and Bold!

We are excited to unveil our fresh, new look on Bold still remains a multifaceted and industry-leading eCommerce software development company whose goal is to empower entrepreneurs and merchants to succeed.

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5 effective Black Friday deals you should offer this year

By Caitlin McVicker on October 2, 2018

With Black Friday creeping up slowly (mark your calendars, it’s November 29 this year), you’ll want to start planning soon and really get ahead of the game.

Topics: How-to guides
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Why you should use a one-page checkout on your Shopify store

By Caitlin McVicker on September 18, 2018

One-page checkout... multi-page checkout... these sure sound like buzzwords in the eCommerce community.

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