Trying to choose a discount app for Shopify? Check out Bold Discounts

By Melanie Fatouros-Richardson on October 31, 2018

Discounting products doesn’t work for every store. 

Certain customers seek exclusivity in the products they purchase, with some store owners trading on that exclusivity to sell their products at higher prices. In fact, we wrote a whole post on how to maximize profits without losing brand equity!

But with 80% of shoppers identifying as value-seeking consumers, those customers are in the minority.

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7 Black Friday/Cyber Monday email campaigns and how to maximize them

By Bill Widmer on October 30, 2018

Black Friday and Cyber Monday - the two biggest shopping days of the entire year - are almost upon us. Are you prepared?

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The best apps to maximize your eCommerce conversion rate this Black Friday

By John Bruce on October 26, 2018

With Black Friday less than a month away, you're probably preparing your store for the oncoming online onslaught of holiday shoppers.

With so many visitors coming to your site, you don't want to miss the chance to optimize your conversion rates and increase your average order value while making it easy to set up sales. Well, we can show you how to do that and so much more!

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Everything you need to know about completing an eCommerce website audit for Black Friday

By Dylan Keenas on October 25, 2018

Dylan Keenas is the General Manager of Custom Solutions and has been with Bold Commerce for five years. Since then he has been leading site audits, specializing in digital analytics, conversion rate optimization (CRO), and search engine optimization (SEO), specifically for eCommerce stores.

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How to create Black Friday banner ads and graphics for free

By Bill Widmer on October 24, 2018



Black Friday is just around the corner, and you know what that means…

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How to start and scale your Shopify Facebook ads for the holidays!

By Paul Rajotte on October 22, 2018

 
The busiest, most stressful (and best!) time of the year to be an eCommerce business owner is fast approaching.

That's right, we're talking about Black Friday.

In this article we'll show you how to start your Facebook ad campaign ahead of the holidays so you can run a cost-efficient, effective campaign to get a flood of customers to your store on Black Friday.

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How to drive sales on Instagram: A step-by-step Black Friday plan

By John Bruce on October 10, 2018

When Black Friday rolls around, will your audience know about all the wicked deals you're putting on? Will they want to buy the products you're offering?

Make sure you're showing them the cool stuff you're selling, then seal the deal with an awesome sale when the time is right.

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How to know if your store needs live chat this Black Friday

By John Bruce on September 28, 2018

Abandoned carts? High traffic but low conversions? Do these sound like roadblocks to sales you've experienced?

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5 strategies to help your customer service team crush Black Friday

By John Bruce on September 25, 2018

The orders will come in heavy, your traffic will spike, and products will fly off your digital shelves.

It's Black Friday and shoppers will be scouring the marketplace of the world wide web for deals — but is your eCommerce customer service team ready?

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A 12-week Black Friday checklist: Be prepared!

By Bill Widmer on September 17, 2018

Like it or not, Black Friday 2018 is coming up fast!

To help you prepare, we've created a 12-week Black Friday checklist that will tell you exactly what to do each week leading up to the biggest sales holiday of the year so nothing gets forgotten.

But first; when should you start planning? Let's take a look:

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