How to set up a storewide sale in under five minutes

By Camilo Bolanos on November 20, 2018

It's here: Black Friday is only a few hours away, and your customers are patiently waiting for your sale to go live on your store. 

Even if you haven't set one up yet (we get it, you're busy!), there's no need to panic. All you need is one app and you'll have a simple storewide sale set up in five minutes or less: without using discount codes.

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How to use countdown timers to increase sales

By John Bruce on November 16, 2018

The clock's ticking: Black Friday is just around the corner and by the time it's over, shoppers will have spent billions of dollars on eCommerce stores all around the world.

But when time's up and Black Friday is upon us, will your Shopify store be prepared to convert as many shoppers as possible?  Will customers know they can only buy one, get one half price for another half day? That free shipping won't be free forever? You have to show them time is running out, literally!

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Only one hour left! How to use timed sales to boost urgency during Black Friday

By Melanie Fatouros-Richardson on November 14, 2018

What if I told you your favorite online store was offering 40% off all orders for the next hour?

If you’re anything like most shoppers, myself included, then you’d already be headed to their site, mentally adding your wish list items to your cart.

Why? Based on the theory of loss aversion, customer are motivated to make a purchase based on the fear of losing out on something. Translation: Customers don’t want to miss out on a sale!

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