So you're thinking about selling internationally, but you're not quite sure if you should.

It's a big undertaking; you'll have to learn about customs, shipping overseas, new laws and regulations, and more. I understand the apprehension.

However, the benefits are (usually) worth the learning curve. International selling is a fantastic way to scale your business and increase sales with customers you could never reach otherwise.

Is international selling right for you? Let's find out.

One of the most obvious benefits of an eCommerce store is that location doesn't really matter; a customer from Australia can buy products from a business in the United Kingdom and have no idea their order is coming from thousands of miles away.

But one of the last remaining barriers to a truly global marketplace is differing currencies, which can make it difficult for consumers to understand the true cost of their purchases (sometimes scaring them away).

Luckily, Bold's Multi-Currency app has the solution to this currency conundrum.