You work so hard to get people to your site.
You spend hard-earned dollars on marketing, invest your precious time on social media, and send emails to your hard-won list.
They finally add something to their cart. Maybe they even make it to the checkout page.
And then…. abandoned cart.
Shopping cart abandonment is a huge problem for online stores. I mean, the average cart abandonment rate hovers around 70%.
This article is written to answer a single question:
What can you do, as a store owner, to stop people from leaving without buying?