Introducing Bold Black

June 6, 2017

Over the past 5 years we’ve worked with businesses of all sizes. From ‘mom and pop’ stores working out of their basements to Fortune 500 companies like: Google, Zippo, TimeLife, Cirque du Soleil, and P&G.  

What we’ve learned along the way is different sized companies have different needs. A client looking for a few custom changes to their site might not want or care about detailed RFP’s, scope statements, and quotes. But if you’re a large corporation spending hundreds of thousands of dollars, you’ll want dedicated Project Managers, Business Analysts, Designers and Developers committed to your business the whole way through.

That's why we created the Bold Black experience.


The classification of “Black Label” has become akin to the most refined things in life. Black label whisky, the Black credit card, Black car service, etc. Today we’re excited to announce the launch of our ‘Black Label’ approach to our Professional Services process.

We help eCommerce businesses grow

From the original concept through creation and ongoing management, Bold Black focuses on data-driven design and development focused on conversion for high volume merchants. 

Our team specializes in integrations, migrations from existing platforms, custom app creation, as well as custom design and development; Bring us your ideas and we'll make them a reality. 

Screen Shot 2017-06-04 at 8.49.44 PM-1.pngWe integrate ourselves with your team to learn your business from the inside out so we can recommend solutions to make it easier for your customers to shop. Next, we'll recommend a solution specific to your company and your growth goals, which includes detailed requirement docs, complete project hierarchy with risk management plans, and complete QA and implementation strategies. 

After extensive research (data, UI/UX, customer feedback), our team of in-house Designers and Developers will start development while a dedicated Project Manager keeps you informed on the project's progress every step of the way. The team will use a combination of pre-built solutions and custom design and development to architect the best solution for your store. 

CRO isn't an afterthought 

Conversion Rate Optimization isn’t an “a la carte” option with Bold Black, it’s built into everything we design and build. 

We'll optimize product pages, test adding/removing new features, copy, and layouts on your website, tracking the impact of these changes through split testing, heat mapping, and analytics, using that data to build you the best converting store possible!

Here are some recent examples:   

how.png cro-1.jpg

What is Data Driven Design & Development

After testing your site, looking at things like analytics, heat maps and customer feedback, we make our decisions based on results. We leave our ego’s and personal preference’s out of it, and implement solutions that we know will make your site function better and increase conversion rates.

We'll investigate, analyze, implement, test, and audit all major areas of your site before making our recommendations. 

Screen Shot 2017-06-04 at 8.37.37 PM.png

Ongoing Managed Services

After your project is complete, our Managed Services team will take over. They'll continuously work on improving the customer experience on your site, help you run your store, and create a strategy that will grow your brand, client base, improve the customer experience, and most importantly, increase your sales. 

Shopify store management 

From creating/updating products and images to managing sales and taking care of routine maintenance, you’ll have an entire team of eCommerce experts available to manage your store’s day-to-day operations for a fraction of the price of hiring in-house. 

We can help you administer sales and merchandising, fix site bugs and upgrades, install tracking scripts; the list can go on forever!


Scalable solutions that won't limit your growth

Screen Shot 2017-06-04 at 8.40.26 PM.pngBold has 25 of the most popular apps in the Shopify App Store that can be customized to work exactly how you need.  A
nd as Shopify's largest partner developer worldwide, our experts have unmatched experience and knowledge of the Shopify platform and have helped hundreds of thousands of merchants be more successful.

Custom Checkout

icon1.pngBold has an in-house solution that we've developed to solve some of the biggest pain points our clients have including: upsells after checkout, split payments, stored accounts, loyalty integrations, and timed payments. 

Multi Currency/Multi Language after checkout

icon2.pngSell anywhere, offering your products in ALL languages and currencies. Combined with our custom checkout, our multi currency app offers real-time currency conversions, auto rounding at the product level, currency rounding and dollar or percentage padding.

Apps & Integrations

icon3.pngWe create apps that provide merchants with impactful sales tools that can be customized to their business, making them work exactly how you need. Compared to an agency that has no affiliation to the integrations they do, we have the ability to change, modify and customize these solutions to have the biggest impact on your customer experience.

Our apps are secure, robust, and designed to scale for the most demanding traffic, customized to solve common pain points (internationalization, stored accounts, enhanced reporting). And we have extensive experience integrating with ERP, CRM, Accounting software, tax services, email marketing, apps, and API’s.

Rigorous Testing Process

Prior to testing, a thorough test strategy is developed, and a test summary report is delivered at the end of development that is a pre-requisite to going live.

As the project moves forward, our quality assurance team will continually test in small segments as they are developed. We'll demonstrate the functionality to you and your team at the end of every sprint to ensure iterative development. 

What does testing look like? As an example, if we're ensuring site performance, we'll test what volume of traffic your site can handle by simulating large spikes in visits 
to ensure your store can handle the traffic with an acceptable response time. 

Is Bold Black right for your business?

You've seen our process, now let us show you what we can do for your store. Reach out to our experts and we'll set up a meeting with your team to discuss your vision and company goals.

Join our 50,000 clients that trust Bold to help them perform at their best.

Let's talk.



Topics: eCommerce News

Melanie Fatouros-Richardson

Written by Melanie Fatouros-Richardson

Melanie is a Content Marketer at Bold and is a reality tv aficionado.

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