How to beef up your social media strategy and get people to 'Like' you

By Melanie Fatouros-Richardson on Apr 4, 2017 9:34:41 AM

SCHOOL OF COMMERCE: LESSON 6

Regardless of your brand, business or product, if you're not already on social media, you should sign up today! Right now to be exact (well... maybe watch the webinar first).

Our resident social media guru Mike Trakalo will give you his best tips and tricks on setting up your social media strategy, how to get the most out of your time, and the best platforms to drive traffic to your store.

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One Shopify app to rule them all

By Jay Myers on Mar 31, 2017 10:44:39 AM

Today we're excited to announce our biggest Shopify app release to date! After close to 5 years of developing apps for Shopify, and listening to customers, we've learned a lot. In the past we thought building as many apps as possible was the key to success, and in our early days this certainly was true. In the last few years we've started learning that less really can be more, and our announcement today was born from that insight.

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How we automated our clients wholesale business, delivering an on demand, up-to-date catalog of products right to their customer inboxes

By Melanie Fatouros-Richardson on Mar 30, 2017 7:30:00 AM

 Did we mention we did all that AND cut their man hours to zero?

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9 upselling techniques to explode your average order value

By Bill Widmer on Mar 28, 2017 7:00:00 AM

How would you like to increase your online sales by 10-30%?

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CRO: The ultimate guide to optimizing your Shopify store

By Melanie Fatouros-Richardson on Mar 22, 2017 1:31:03 PM

SCHOOL OF COMMERCE: LESSON 5

Want to wow everyone the next time you join a conversation about CRO? Dylan's here to help!

As Bold's resident CRO expert, he'll teach you conversion rate optimization strategies like split testing, heat mapping, and how they actually work.

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Game Changer for Selling Subscriptions on Shopify

By Jay Myers on Mar 22, 2017 6:24:34 AM

Today we announce two features will change the game for most subscription, and subscription box companies on Shopify. They're called Convertible Subscriptions and Dynamic Discounts, and our beta users are already doubling and tripling conversions!  

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How to Use Your eCommerce Return Policy to Increase Sales

By Bill Widmer on Mar 16, 2017 10:06:47 AM



When was the last time you revised your return policy?

Hell, when was the last time you even looked at it?

An eCommerce return policy is often an afterthought when building your website. “Oh crap, we need a return policy! Let’s just generate a generic one and put our name on it, it’ll be fine.”

If you’ve done this (and don’t worry, you’re not alone - I did it for three of my online stores) you’re leaving money on the table.

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Key strategies to marketing your Loyalty Program on your Shopify store

By Melanie Fatouros-Richardson on Mar 14, 2017 9:22:57 AM



By now you’ve read our first blog post and have all the details of your Loyalty Program in place: you’ve chosen what rewards you’re going to offer, what your points system will look like, and you’re ready to launch. Right?

Not quite. There’s one last step you need to put in place before launching: your marketing plan.

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Hiring with a Focus on Growth, Culture, and Commitment to Community

By Melanie Fatouros-Richardson on Mar 10, 2017 10:23:51 AM

With 15 people starting at Bold this month alone, there are a LOT of amazing people to talk about! This month there are two people we feel deserve special mention. Their roles are very unique, and represent a significant milestone for our company.

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How we got 43% more people to click Add to Cart

By Melanie Fatouros-Richardson on Mar 9, 2017 11:38:15 AM

 

Want to increase conversion rates and create a better user experience for your customers? Take a look below to check out two small changes you can make on your product pages to boost your mobile sales in the next 7 days.


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