There’s no denying that Black Friday is huge for eCommerce.
Last year, on that one day alone, consumers collectively dropped $6.2 billion dollars on online stores!
And as an entrepreneur and an eCommerce store owner, you’re probably doing all you can to capitalize on the Black Friday frenzy. That's great, but...
You also don't want to fall into a post-BFCM slump.
It's important to be proactive during your Black Friday efforts and leverage all that action into holiday season sales. That means taking advantage of the high traffic to remarket, having promotions ready, and giving customers a reason to come back to your store when December rolls around.