How to set up a storewide sale in under five minutes


To run promotions and sales on your online store, you need to be able to easily discount your products.

Whether it's for a Black Friday blowout, a holiday sale for last-minute gift-buyers, or any other time of year, it's important to be able to effortlessly change product prices whenever you need to.

That's where Bold Discounts comes in. It lets you easily set up a simple storewide sale in five minutes or less — without using discount codes. 

How to set up a storewide sale on Shopify

Once you’ve decided on what percentage or amount you want to discount, you'll need to make sure you have the right tools to make your sale a reality. That's where Bold Discounts comes in

But before you put your products on sale, make sure you have some strategy behind it. You can run different flash sales, door-crasher sales, and timed promotions to drive traffic to your store and create urgency.

Luckily, you can schedule all of these ahead of time with Bold Discounts!

You don't need to update all your prices manually, wasting hours of time depending on how many products you have. Instead, automate it with our app. The best part about it is you don’t need to be a programmer to get your promotions up and running. It can be installed and ready for shoppers in five minutes flat!

Follow these five quick and easy steps to set up a storewide discount on your eCommerce store without the coupon codes.

Step #1: Install Bold Discounts

To get your sale up and running, start by installing Bold Discounts on your Shopify store.

discounts install button 2019

Step #2: Create the offer

After the install is completed, open the app. On the homepage, click on “Current Discounts.”

Create a storewide sale

From there, click the “Create Discount” button in the top right hand corner to get started. 

Create a discount for your storewide sales

Step #3: Setup the offer

Here’s where the magic happens:

  1. Start by giving your offer an internal name, something like “Storewide sale BFCM 2019” 
  2. Assign a percentage discount. E.g. 25 (only enter the number, no % sign) 
  3. Then choose which items you'd like to include by clicking on “Select Products”

Set up a simple storewide sale

Step #4: Creating your storewide discount

In this step, you can manually pick and choose which products are going to be part of your sale. To create a storewide discount, select all your products at once by clicking “Select All Results.” 

Select products for your site wide sale

Once selected, a pop-up will appear asking you to confirm you have selected your entire store. Select "OK" to continue.

Create on online sale without codes

Once all your products are selected, scroll down and click “Create.”

finalize your storewide sale

Pro tip: Use compare at prices to show shoppers exactly how much they're saving, enticing them to buy more. With Discounts, you can display the sale price and the original price for every item right on the individual product pages. Don’t make them wait until they get to the checkout to discover what a great deal you're giving them!

Step #5: Making your sale live on your Shopify store

Whenever you're ready, toggle the active switch to on, making your storewide sale is live on your store. That's it, you're done!

If you want schedule your sale to automatically run on a specific date instead of turning it on manually, go back to step 3 and select a date range before choosing your products. This function is great for scheduling out all your BFCM promotions ahead of time.

The best shopify sale app

If you didn't schedule your sale ahead of time and turned it on manually instead, don't forget to turn the offer off once your sale is done! The app will automatically restore all your regular prices, with no others actions required.

ProTip: Countdown timers are a great way to create a sense of urgency during your sale. Bold Discounts has some great designs available that are included with the app: make sure to check them out!

That's it! Turn off your stopwatch, you just put on a storewide sale in five minutes. But what's great about Bold Discounts is its flexibility.

You can easily set up any number of promotions you want to run for Black Friday / Cyber Monday, or any time of the year! Whether it's a series of daily deals, a profitable flash sale, or almost any other kind of sale, Discounts can do it.

Want to make sure every shopper knows about your promotions? We've got an app for that: Bold Motivator. Promote your discounts and reinforce your offers on every page with easy to use banners. Learn more.

Try the app for free to see just how easy it is to run a storewide sale on your Shopify store. Click here to get started.

Have you run a storewide sale in the past? Let us know how it went in the comments below!

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Camilo Bolanos

Written by Camilo Bolanos

Camilo is a Product Marketer at Bold, and has traveled to a different country every year since last year.

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