If you put on a Black Friday sale, but nobody hears about it... will you actually reach your sale goals?

Probably not.

That's why you need to let as many people know about your promotions as possible with professional looking marketing content, that includes attention-grabbing banners, social ads, and emails!

Your Black Friday sales are set up and your stock levels are high: All that's left to do is sit back and wait for the orders to start rolling in.

Well... that's not exactly how it works.

Black Friday is coming fast, you've heard about it and thought about... but you haven't set up any sales yet.

You know it's the biggest revenue opportunity of the year, but maybe you got caught up with your other job, or life in general.

Well, procrastination can actually help you think more creatively. Turns out Kurt Cobain wrote a lot of Nirvana's songs last minute!

So to get your juices flowing, we collected a list of simple sale ideas you can easily run on your Shopify store. Most of them can be set up in just a few minutes, and all of them are easy to automate so you can spend more time managing your business and less time adjusting prices.

Ready to rock a last-minute breakthrough Black Friday hit? Read on!

The busiest, most stressful — and most profitable — time of the year to be an eCommerce business owner is fast approaching.

That's right, we're talking about Black Friday. You probably have your sales planned, but there's more to a good BFCM promo than just lowering prices.

You need to tell as many potential customers as possible about your sales. If you're not actively trying to spread the word about your promotions, don't expect much web traffic when the big weekend rolls around.

In this article we'll show you how to start (or scale) Facebook ads so you can get a horde of shoppers banging on the digital door of your store this Black Friday.

There’s no denying that Black Friday is huge for eCommerce.

Last year, on that one day alone, consumers collectively dropped $6.2 billion dollars on online stores!

And as an entrepreneur and an eCommerce store owner, you’re probably doing all you can to capitalize on the Black Friday frenzy. That's great, but...

You also don't want to fall into a post-BFCM slump.

It's important to be proactive during your Black Friday efforts and leverage all that action into holiday season sales. That means taking advantage of the high traffic to remarket, having promotions ready, and giving customers a reason to come back.

It's Halloween season, which means eCommerce merchants are scrambling to get their November promotions in line so they don't get spooked by Black Friday. 

Here’s a freaky fact: 97% of people who visit your site for the first time leave without buying anything. 

Don’t panic — there are ways to bring them back. 

Did you know that Black Friday weekend is the single biggest online sales event of the year? In 2018 Shopify store owners made $1.5 Billion in revenue, and this year is predicted to be even bigger. 

Making money is great, but did you know you can also use eCommerce to make the world a better place? 

That’s right, you can actually raise money for a charitable cause right on your Shopify store!

Discounting products doesn’t work for every store. 

Certain customers seek exclusivity in the products they purchase, with some store owners trading on that exclusivity to sell their products at higher prices. In fact, we wrote a whole post on how to maximize profits without losing brand equity!

But with 80% of shoppers identifying as value-seeking consumers, those customers are in the minority.

Product bundling is the perfect solution for eCommerce stores looking to unlock their full earning potential.

At its core, product bundling is really just a pricing tactic where merchants group multiple products together and sell them as a package deal to create a new price point.

When done right, your customers will be happy because they're getting a deal, and your business will see:

Everyone loves a great Black Friday deal. 

Doesn’t seeing the product you want at a reduced price just make you want to click the "add to cart" button? There’s a reason for that. 

It lies in psychology and marketing research, which we'll get to in a bit. 

The main focus of this article is to teach you the best eCommerce product bundling strategies, and how to use them to increase your store’s revenue during the biggest online shopping event of the year.