4 secrets to mastering the art of Daily Deals

By Marshal Fries on October 10, 2019



So, you've decided to use "daily deals" as part of your Black Friday eCommerce strategy.

Great choice!

Running daily deals is an excellent way to create urgency, drive traffic, and increase sales, not only during Black Friday, but during the days leading up to the holiday weekend as well. 

Topics: How-to guides
Continue Reading

How to use timed sales to drive conversions during Black Friday

By Melanie Fatouros-Richardson on October 8, 2019

What if I told you your favorite online store was offering 40% off all orders for the next hour?

If you’re anything like most shoppers, myself included, you’d already be headed to their site, mentally tallying up your wish list.

Why? Based on the theory of loss aversion, customers are motivated to make a purchase based on the fear of losing out on something. Translation: people don’t want to miss out on a great deal!

Continue Reading

How to use countdown timers to increase sales (including examples!)

By John Bruce on October 8, 2019

The clock's ticking: Black Friday is just around the corner and by the time it's over, shoppers will have spent billions of dollars on eCommerce stores all around the world.

Will some of that money be spent on your store?

That depends!

Will customers know they can buy one, get one half off for only another half a day? Or that free shipping won't be free forever? Only if you literally show them time is running out!

Continue Reading

How to set up a storewide sale in under five minutes

By Camilo Bolanos on September 30, 2019

To run promotions and sales on your online store, you need to be able to easily discount your products.

And with Black Friday coming up fast, it's important to start thinking about scheduling and planning your sales ahead of time.

Well you can do all of that with one app: Bold Discounts. It lets you easily set up a simple storewide sale in five minutes or less: without using discount codes. 

Continue Reading

Get bigger orders from your subscribers with Upsell by Email

By John Bruce on September 19, 2019

 
We've got game-changing news for your subscription business. Now, your customers can add more items to their subscription box — right from their inbox, increasing your average order size!
 
It's thanks to  Bold Subscriptions ' new feature: Upsell by Email. Send targeted email offers to subscribers that they can add to their next order with just a few clicks!
 
Continue Reading

Sell in multiple currencies on Shopify

By Aubrey Kotelko on September 9, 2019

One of the most obvious benefits of an eCommerce store is that location doesn't really matter; a customer from Australia can buy products from a business in the United Kingdom and have no idea their order is coming from thousands of miles away.

But one of the last remaining barriers to a truly global marketplace is differing currencies. When shoppers see prices that aren't in their own currency, it's difficult for them to understand the true cost of products — and this might even scare them away.

Luckily, Bold Multi-Currency has the solution to this currency conundrum.

Continue Reading

How to add a “one-click upsell” to your Shopify store (in 10 minutes or less)

By Bill Widmer on August 28, 2019

Want to offer a one-click upsell button on your Shopify store?

Good idea. Adding it to your checkout can really boost sales. It's a low-friction way to persuade your customers to add a little more to their purchase every time they check out, increasing your average order value.

Today, we’ll show you how to add a one-click upsell to your Shopfiy store in just ten minutes with Bold Upsell. Once you have it installed, you can try it out for free for 14 days. If you don't like it, you can uninstall it at no extra charge!

Your upsell will look something like this once it's up and running:

Continue Reading

The ultimate guide to high-converting product descriptions (plus 10 examples)

By Bill Widmer on August 15, 2019


A great product description can literally double your sales.

Just look at advertising guru Joseph Sugarman. All he had to sell his product was words in a magazine or newspaper...

And he used those words to accomplish amazing sales numbers, like 100,000 pairs of sunglasses in just six months.

Topics: How-to guides
Continue Reading

6 steps to optimize your eCommerce checkout page design

By Bill Widmer on August 9, 2019

When it comes to eCommerce, checkout page design is arguably one of the single most important things to you can do to optimize your website.

Continue Reading

International selling: What's the big deal?

By Bill Widmer on August 2, 2019

So you're thinking about selling internationally, but you're not quite sure if you should.

It's a big undertaking; you'll have to learn about customs, shipping overseas, new laws and regulations, and more. I understand the apprehension.

However, the benefits are (usually) worth the learning curve. International selling is a fantastic way to scale your business and increase sales with customers you could never reach otherwise.

Is international selling right for you? Let's find out.

Continue Reading
Search the blog!
  • Kickbooster-affiliate-marketing
  • Start a drop shipping store on Shopify
  • Choosing
  • How product photos can make you more money
  • How to strategically price your products
upsell-after-checkout